92%
Total Household Reach
30s
Avg. Spot Duration
60%
Marketing ROI
2x
Retention vs Mobile
Why TV Advertising?
Credibility Meets Scale
Television remains the single most effective medium for building brand awareness and trust at scale.
Whether it's the mass reach of Linear TV or the precision targeting of Addressable TV and OTT, the "big screen" experience delivers emotional impact that digital feeds simply cannot match. Riyo Advertising helps you navigate the complex ecosystem of networks, dayparts, and streaming platforms.
- Household Penetration
- Brand Legitimacy
- Audio-Visual Impact
- Targeted Cable Zones
Media Options
Where Can You Be Seen?
Linear TV (National)
Massive reach across major networks ranging from News and Sports to Entertainment. Best for top-of-funnel awareness.
Regional / Cable
Target specific geographic zones. Perfect for local businesses or regional campaigns needing cost efficiency.
Connected TV (CTV)
Ads on Smart TVs via internet. Precision targeting based on ip-address, interests, and viewing behavior.
OTT Streaming
Premium placement on platforms like Hulu, Disney+, and specialized app content. Non-skippable formats available.
Sponsorships
"Presented by..." segments, weather updates, or sports replays. Embed your brand directly into the content.
Addressable TV
Show different ads to different households watching the same program. The ultimate screen targeting.
Creative That Sticks
A great slot is wasted on a bad ad. We don't just buy the time; we help craft the message.
Production Services
From storyboarding and casting to 4K filming and post-production. Our partner studios ensure your commercial meets broadcast standards and captures imagination.
Our Expertise
Why Partner With Riyo?
Direct Network Access
We have direct lines to major broadcasters and streaming platforms, eliminating middleman markups.
Performance Tracking
Advanced attribution modeling to track how TV spots drive web traffic and sales.
Optimized Buying
Our media buyers negotiate the best rates for up to 30% more efficiency than standard rate cards.
Ready for Prime Time?
Get a custom media plan tailored to your budget and goals.
Start Your Campaign